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There’s more to Mother’s Day Emails than PJ’s

Ah, mother’s day. that time of year when our mailboxes fill up with pictures of pyjama’s, slippers, robes, flowers, spa packages, and pink ribbons flowing through a sea of make up and magazines. But...

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It’s official – over 50% of email opens are now on mobile

As smartphone and tablet usage continues to grow, mobile has become an absolutely crucial part of email marketing strategy and with email opens steadily increasing on mobile devices this has become...

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Email ranks as top category for time spent on mobile devices

Experian Marketing Services, a global provider of integrated consumer insight, targeting and cross channel marketing, reveals that if the time spent on the Internet for personal computers was distilled...

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